you aren t focusing on the basic needs of your customers, you need to go to city hall and hang a flier in every department. Police, fire, council chambers, clerks office, maintenance and parks and rec. Offering a 20% discount to all city employees by just showing their I D will get you business that will always be there and you can rely on it. You will get a lunch rush as well. Take out an ad in the schools sports programs offering walk in discounts with proof you were at the game. But, most importantly, you also need a pizza that is different from what s already out there, using my imagination I come up with a menu that is totally above all others. Things I never have seen on pizza that people should love: artichoke hearts and chicken, shrimp louie salad, crab omelet, denver omelet, the chili dog pizza, double the cheese burger pizza, a fish taco pizza, maybe even a pork chow mien pizza. They are all big fast food items but most all fast food don t deliver, and you can turn them all into pizzas. I mean really what is it other than your business you have to loose? Think on top the crust can be your slogan.
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Well, years ago it was a rule of thumb that a new business takes about 3-5 years to take off.