No not at all,,I do it via my work,,
I have no problem doing this if the other guy isn t a decent person. Otherwise I might feel a little guilty, but it s still business, and you do what you can to get ahead. I m doing the same exact thing. : ) I do IT work. I was at an office that had called me to fix some problems. Their former IT guy happened to come by (i don t know what he came for) and started talking to me. He asked what I charge, and I told him. (I m not cheap, I just undercut the average going rates a little) He started laughing and told me he charges double, so I m no threat to him and that I m a joke. He went on to say I m not a real professional.Well, I ve taken a few more of his former clients due to the word of mouth from the first one. And this isn t only because of the price, they are genuinely happier with my work than his. If you do good work and charge as much as you need to, there s no need to worry about the competition s well being. We re human and can t help but feel bad for the misfortune of others, but you can t let that stop you from thriving.
It is very understandable why you feel guilty. He has a family to feed and you feel like you are going to make it so that he won t be able to feed his family. The insults are not why you are doing what you are doing but it help your conscience. Before you undercut him on price to the point that you run him out of business, ask yourself this. Would you have more business than him if you charged the same? If it was just about quality and service, would you still be taking his business. If you can honestly answer yes to that question, then you have nothing to feel guilty about.
Dont feel guilty!! If he had the chance he would surely do you out of business. Business is business - not personal. You have not look out for yourself in this big world. Keep doing it!!!
That s the way it is. You re not killing him, you re just telling him he should make his money at something else.
