Wednesday, November 21, 2012

Started a service company, what next? -

I started a writing service. Got myself a website, with seo considerations, sent out emails to few ppl.I hope to get business cards done, and send letters to companies. How else can i get clients and sell?

What is the catchment area that you can profitably supply to? Have you identified those companies in that area that would be interested in your proposition? Have you made an excel list with addresses/contact details etc? I would suggest that your main problem is going to be getting your product/service more widely known and that involves marketing. What size is your marketing budget, have you considered advertising in Yellow pages/local newspapers, Thomsons, even sticking cards up in newsagent windows? Is there a local business link/chamber of commerce organisation that you can join and make contacts through?What is your marketing plan? How often do you plan to mailshot customers - the optimum is around 90 days/four times a year, too much and you waste money and risk annoying prospects, too little and they forget you. If yours is a service aimed at householders - have you considered getting fliers printed and posting them?Try and be a little different with your marketing - not the same as everyone else does, think of something different.

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