i would get business cards . vistaprint has some nice ones / free and cheap . there are some that have handyman sort of logo / themes. i would give these out whenever an opportunity presents itself. i would make some flyers, post them in grocery stores / laundry mats. get your name on craigslist , angieslist. advertise in newspapers. get your name out in mom s clubs, seniors bulletin boards, church bulletins. some large companies have internal employee advertising classifieds that is very cheap like five dollars an ad, use those services. consider having a sign made for your vehicle / perhaps one in your yard ? depends where you live. consider a website, get it optimized for searches so you get traffic. email me kymberlykane@yahoo.com if you need help. a good site should be under a 100.00. you can build in a form for people to submit for estimates to you., from that form you can build a database , to have their names,contact info. for future email addresses. you can send emails with handyman specials of the month. spring clean up , spring fainting, christmas work , all sorts of stuff . good luck to you
Try listing yoursefl on Craig s List and also create flyers and post them in bookstores, supermarkets and other establishments that require lines of people waiting.