Sunday, October 2, 2011

Am opening a new company that will run restaurant and coffee shop business need a nice name? -

Never pick a name for your business that doesn t say what you will do for the client. The Rain Forest is a nice name, but already exits (http://www.rainforestcafe.com/). In addition, it says nothing ABOUT your business. I know of a company which named itself Sylvia Beach and Company . AT first I thought it was a CPA or maybe an Advertising company. No, it was a BOOK STORE AND TOBACCO SHOP. (WTF? is what I thought) Apparently, the owner chose the name from an obscure poem about going to Sylvia Beach to read and smoke a pipe . Can you guess how long it took them to close? If by your description, you are going to open a restaurant or Coffee shop, choose a name which states the product - or rather what you are going to do for the customer . Mr. Beans Coffee shop , C.B. Roasters Coffee and Sandwich Shop or even use a location type name such as East End Coffee Shop , Downtown Coffee Stop In each of these names, you tell the customer what you are going to do for them as well as where you are. Very important in starting a small business. EAch time the name is uttered, you get a flavor of what type of business AND where to find it. I hope this has been helpful in choosing a good name.

How about running a competition in your area through your local newspapers, or with local secondary schools/colleges etc to get all the locals to come up with a name.That way you get free PR in the local newspapers, school/college newsletters etc both announcing the competition in the first place and then announcing the winner, perhaps with a photo of you handing the competition winner their prize (which doesn t have to be expensive - how about an MP3 player for a tenner?) and if you get photographed with the winning name/logo being held up too then it gets it in front of people right from the start. then once they start to see your business up and running they will already be familiar with the logo/name etc and your business will have instant credibility.This is just an idea - adapt it at will!Best of luck with your new businessRebecca :)

....you have to think of all the aspects of the situation my man...look:1.)location... If i was in a place like seattle, or any west coast city I would go with something like Earth ..could have some pretty interesting interior designs with that, and you could keep yourself somewhat green for the earth itself. east coast, depending on north or south, you would have to look at your surroundings, who are you attracting. how will you market it, and advertise.but my overall name of a coffeshop is the rain forest ....ultimate spot to relax and drink coffee..Real tree s, water features, comfy chairs and low tables. wifi, outlets.could be epic.think about it, your patrons... meet me at the rainforest for a coffee dude no doubt, we shoud smoke first

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