Trademark both name and logo? -

I am preparing to trademark my companies brand. Do I need to Trademark both the name and the logo? Do i need two separate trademarks?

This decision is going to depend on a number of circumstances, as with most things in the trademark world. Let s take some time to go through a few different scenarios:1) Your comprehensive trademark research on the logo shows that it is legally available whereas the trademark research on the name shows a similar, not the same, name within a related, not the same, industry. Your trademark attorney may then advise you to file the name and logo together to ensure registration.2) In showing your mark (e.g. advertising, web site, tags or labels, etc.), the logo is ALWAYS shown with the name but the name is sometimes shown without the logo. In this case, you may want to file two applications - the name and logo together AND the name alone.3) The logo you re using is the crux of your brand and the name you re using is entirely descriptive of your goods/services. You may want to trademark your logo only OR trademark your logo alone AND trademark the name logo together.An important thing to keep in mind regardless of your particular situation is that whatever is filed with the USPTO is exactly how you should be using the mark. The USPTO wants to see your mark as you present it to your customers. Hope that helps! I wish you much success happiness in all your ventures!