Friday, November 4, 2011

How do you go about sending flyers for my business to a whole county? -

You can either contact your local paper(s) to insert your flyer or you can contact a bulk mailing firm. They can print, address and mail your flyer. As long as each piece is the same (not specific to each recipient) it qualifies for bulk mailing. Depending on the volume and level of presorting, the postage rate per piece goes down.And regarding the poster who recommend you contact the post office about doing your own bulk mailing: you need to purchase a yearly permit ($150 last I checked). When added to the actual postage, it can nullify any potential savings unless you do a lot of mailings.

Talk to your local postmaster. Ask about bulk mailings and address programs they have. The postmaster will have all the information you need.

Check with your local newspaper. They can insert flyers and might know of a bulk rate for all of the newspapers in your county.Printing shops usually have access to mailing lists for specific areas.

Normally you wouldnt. You need to do market research and find out where your market is. Mailing to the whole country would be incredibly expensive.

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